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Pantone Collaborates with Pura & Ipsy for Color of the Year 2025 Products

Beauty and wellness products will be available in this trendy brown tone.

Pantone recently named Pantone 17-1230 Mocha Mousse as the Pantone Color of the Year selection for 2025. A rich brown hue, Pantone 17-1230 Mocha Mouse suggests “the delectable quality of cacao, chocolate and coffee, appealing to our desire for comfort,” said the company. Pantone also revealed collaborations with both Ipsy and Pura for Color of the Year 2025. Pura introduces an exclusive launch to celebrate the Pantone Color of the Year 2025: the Pura 4 diffuser, matched to the hue; as w...

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